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CNCT Cooler | 2019-2020

CNCT Cooler | 2019-2020
CNCT Cooler | 2019-2020

Designers: Kevin Mako, Demsey Kirkwood, Paul Davis, Kevin Mako, Demsey Kirkwood, and Paul Davis, MAKO Design + Invent, Austin, Texas, USA
Manufacturer: CNCT, Austin, Texas, USA

CNCT Cooler | 2019-2020
CNCT Cooler | 2019-2020

Project Description

Designed with user experience in mind, MAKO Design built the CNCT to match perfectly, in terms of quality, aesthetics and functionality, with the Tesla Model 3 vehicle.

The uniquely shaped CNCT slides perfectly in the rear trunk. This rotomolded hard cooler holds up to 17 liters of your favorite foods and drinks. The lid is fully detachable and locks on the top edge of the cooler.

As for the finish, the metallic handles contrast sharply against the smooth and familiar Tesla red exterior. And just like the doors on the Tesla, the handles elegantly eject from the cooler with a simple press.

Insulated within the walls and the lid of the cooler is rotomolded polyurethane to keep all your contents fresh for up to two days. Rotomolding also results in denser and stronger walls for higher durability.

When you open the cooler, you’ll notice the top surface is smooth and flat to the touch, matching the same modern and sleek feel as Tesla vehicles.

Without any elevated ridges on the top opening surface of the cooler, one of the challenges here was that a custom-fitted gasket on the lid had to be created to preserve this unique design.

The highlight of the cooler however is the injection-molded, electroplated ABS plastic handles. In our original designs, the handles were visible from the exterior -not unlike other typical premium coolers.

Taking inspiration from Tesla vehicle door handles, the handles were redesigned to be discretely hidden within the sides of the cooler when retracted and not in use.

Quite a bit of time was spent calculating the tolerances, but the results were well worth it. With a simple press, the handles smoothly eject and lock in place when you need to carry it around.